1Kickoff
One hour. Your lines, MOQs, certs, capacity windows, and what "qualified" means for you, defined in writing.
- The one-pager buyers ask for: lines, formats, MOQs, certs, capacity windows
- Your lane checked and named in the agreement
We find funded CPG brands in your categories, screen them on your per-SKU MOQ, and book them on your calendar. You run the plant.
When we work for you, we can't work for the plant down the road in your category and region.
The payroll still clears. The depreciation still runs. Nobody invoices an empty hour.
If they in-house or walk, you're cutting staff. The industry's own rule says keep any single brand under 40% of a line.
Most co-packers we talk to never had a salesperson. You sell between plant walks. Your GM answers RFQs when he has time. Referrals and the show carry the rest.
Everything before the handshake is ours. Everything after it is yours.
1One hour. Your lines, MOQs, certs, capacity windows, and what "qualified" means for you, defined in writing.
2Every brand in your category-region that clears the 4-200× per-SKU screen, verified, decision-makers attached. The exact count before you pay a dollar.
3From lookalike domains we provision, never your primary domain. SPF, DKIM, DMARC, one-click opt-out, complaints under 0.3%.
4Replies handled in your business hours, qualified twice, booked straight to your calendar. Weekly dashboard.
Annual volume between 4× and 200× your MOQ, per SKU, because that's how you price a run. Big enough to matter, not so big they need a national co-man.
You run sauces? We bring sauce brands. Certs, allergens and formats matched to your lines.
Actively producing or funded to produce. No "testing an idea." No pre-revenue decks.
In our screening, roughly half of co-packer inbound can't clear minimums. You will never talk to a 500-unit hobbyist. The 4× floor exists so no run is too small to be worth the washdown.
Brands struggle to find co-packers. Word of mouth, trade shows, brokers and bad Google searches are the whole system. A capacity email with real specs isn't spam to them. It's relief.
Qualified means: a decision-maker, at a brand whose volume clears your stated MOQ tier per SKU, in a category you run, who shows up. Defined in writing at kickoff. A meeting counts only after you confirm it.
Marketplace and booth figures are published 2025-26 rates. One anchor brand is worth $250k to $1M+ a year to a plant like yours.
Feed The Line does one job: it keeps co-packer lines fed. It runs on the outbound engine we built at DESENO Media Agency, now pointed at one industry.
One co-packer per lane, per named region, in your signed agreement. Taken? We tell you in the first two minutes. It's the first thing we check.
No. Sends go from lookalike domains we provision, not your primary domain. Under 0.3% complaint rate, one-click opt-out on every email, and you approved every word. Full thread visibility, and indemnification is in the agreement.
At scale, yes, built to spec. Each inbox sends 20-25 emails a day, under Google and Yahoo's 2026 bulk-sender thresholds. SPF, DKIM, DMARC, one-click opt-out, complaint rates checked weekly.
First sends go out by day 14. Meetings typically start weeks 3 to 8. A 30-day promise would be a lie; 90 days is physics.
They're yours. Every brand we researched and verified for you goes with you. We keep the sending infrastructure; you keep the data.
Then we work the concentration problem instead of the volume problem. If one brand is 40%+ of a line, you need insurance, not capacity. Same engine, different filter.
No. Brokers close deals. We open doors. Run both.
$1,500 a month flat to start. The pricing page has every number: tiers, add-ons, terms, and the same guarantee.
Bring two numbers: your MOQ by SKU, and the line you most want full. Prefer email? hello@feedtheline.com
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Open the calendarTake the 3-gate qualification checklist we run on every brand. One PDF. One email. No drip sequence.